Launched today (June 21st) amidst an electrifying crowd at KIMS College, Amalapuram, the song received a tremendous response from the cinema-loving youth, who vibed to the catchy hook that has a huge connect and virality on social media.
The quirky youthful anthem perfectly captures the spirit of the current generation. Featuring all four male leads – Priyadarshi, Vishnu Oi, Rag Mayur, and Prasad Behara – hilariously singing about Gen Z habits, vices, and viral trends, the track highlights their carefree attitude while their fathers grumble in frustration, yelling the instantly addictive hook: “Kattanduko Janaki!”
With Rahul Sipligunj bringing in his signature high-energy vocals, Kasarla Shyam penning razor-sharp, witty lyrics, and RR Dhruvan delivering a pulsating beat the song has a huge potential to be the new youth anthem going viral on social media.
Presented by Bunny Vas under the banner of BV Works, and produced by Sapta Aswa Media Works & Vyra Entertainments, MITHRA MANDALI is directed by Vijayendar and features a madcap ensemble including Niharika N M, Vennela Kishore, Satya, VTV Ganesh, and more.
The film is produced by Kalyan Manthina, Bhanu Pratapa, and Dr. Vijender Reddy Teegala, with Somaraju Penmetsa onboard as the co-producer. On the technical front, the film promises a rich visual and sonic experience withMusic by RR Dhruvan, Cinematography by Siddharth SJ, Editing by Peekay & Production Design by Gandhi Nadikudikar.
With the kind of reception this first single has received at the event, the musical journey of MITHRA MANDALI has kickstarted with a bang.
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